2 British Indians among top 100 wielding power in UK media

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Arun Sarin and Zarin Patel

August 07, 2007

Two British Indians, Arun Sarin, Vodafone chief executive, and Zarin Patel, group finance director of BBC, are among the top 100 people who wield most power in the British media industry.52-year-old Arun Sarin who is at 33rd spot issued a stark warning to the mobile phone industry over the threat posed by the Internet and rival new digital platforms.Vodafone, Europe's largest mobile phone company, signed deals with three of the web's biggest brands earlier this year allowing its customers to access MySpace, YouTube and eBay on their handset.With voice and text revenues increasingly under pressure, new entertainment and Internet services are finding favor among the big mobile phone companies.

"Sarin has done some big content deals in the last 12 months,"; said one of the panelists. "This is going to be the year of the mobile phone, and not just because of the launch of Apple's iPhone. Mobile video is going to take off and mobile advertising is starting to kick in as well."

The second person is 49-year-old Zarin Patel is in charge of the finance at BBC with a total income of 4 billion pounds. Following the corporation's below-inflation license fee settlement, it is up to her and director general Mark Thompson to make the figures add up.

Unveiling a shake-up of the BBC last year, Thompson said Patel and her department was "already in the middle of a revolution based on all the right themes, simplicity, clarity and speed."

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